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Dove ad viewed more than 3 million times on YouTube

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Dove ad viewed more than 3 million times on YouTube

Saturday, November 4, 2006

An advertisement for Dove beauty products has been viewed by well over three million people, without ever being on television. A copywriter from Ogilvy Toronto, the advertising agency that created a spot named “evolution”, uploaded the advertisement to video sharing website YouTube.

While the official upload of the ad itself has been viewed 1,119,262 times, there are dozens of copies of the ad on YouTube, adding to a minimum of 3,059,546 views. The official copy of the video is the website’s 12th most viewed this month, 53rd of all time.

Unofficial uploads have each received high levels of viewership, with 449595, 445322, 207906, 201670, 195265, 116501, and 102634 plays.

The agency did not originally intend to upload the video to YouTube, only display it on the company’s homepage. Staff member Tim Piper uploaded it to his account on October 6, about a week before it first got media coverage on Good Morning America.

The ad begins with a woman walking into a photo shoot. From there, she is primped and plucked by hair and makeup artists, then tweaked on a Photoshop-like program. The photo-manipulation is then posted on a billboard for the fictional “Easel Foundation Makeup” brand. Two young, teenage girls walk past, glancing at the board. “No wonder our perception of beauty is distorted” ends the ad in text, “Every girl deserves to feel beautiful just the way she is.”

The creative team for the ad included Tim Piper, Mike Kirkland, Janet Kestin, Nancy Vonk, directors T Piper (treatment and post production) and Yael Staav (live action) from Reginald Pike, Soho post production, Rogue editing, Vapor music, Gabor Jurina and Make-up: Diana Carreiro, and Reginald Pike.

The official French copy of the ad has only received 132 views, although it was only uploaded on November 2, 2006.

Retrieved from “https://en.wikinews.org/w/index.php?title=Dove_ad_viewed_more_than_3_million_times_on_YouTube&oldid=849531”

Is Window Repair In Lancaster Ca Really The Way To Go?

byAlma Abell

When one or more windows around the home are not working properly, it pays to take a closer look before deciding that repair is the best option. While it is true that Window Repair in Lancaster CA is often the right move, there are situations in which replacement makes more sense. Here are some examples of factors to consider before making a decision on how to proceed.

Sashes that Stick

When the sashes will no longer move up and down properly, it pays to identify what is causing them to stick. With wooden window sashes, it can be that the wood is beginning to warp. If that is the case, there is really no point in considering Window Repair in Lancaster CA. A better approach is to replace those older sashes with new ones that are not warped and will move up and down with ease. Keep in mind that the reason for the sticking may have to do with the tracks. Wooden tracks can also warp. All that may be necessary is to remove the track, slide the sash out of the casing, install new tracks, and then fit the sash back into the original position. When successful, this type of repair will ensure that the window works great for many more years.Leaking Air

If there is a definite breeze around the window, but the sash is not raised, that is a clear sign that something needs to be done. Depending on the severity of the situation, it may be possible to seal areas around the sash and the frame. This is often a good idea if all the window components are still in basically good shape. If those components are showing signs of weakening, then going ahead with a complete replacement is the best choice. Doing so will cost more, but the savings on utility costs will help to offset the expense. When in doubt, it pays to visit the website and schedule an appointment with a professional.

A pro will know how to assess the current condition of the windows and provide practical advice on how to proceed. With that information in hand, it will be much easier to determine the course of action that the homeowner wants to pursue at the present time.

On the campaign trail in the USA, May 2020

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On the campaign trail in the USA, May 2020

Friday, June 19, 2020

The following is the first edition of a monthly series chronicling the 2020 United States presidential election. It features original material compiled throughout the previous month after an overview of the month’s biggest stories.

This month’s spotlight on the campaign trail includes interviews with the vice presidential nominees of the Constitution and Libertarian parties as well as the chosen running mate of the leading Green Party presidential candidate.

Retrieved from “https://en.wikinews.org/w/index.php?title=On_the_campaign_trail_in_the_USA,_May_2020&oldid=4578397”

Ziff Davis sells 1UP to UGO Networks/Hearst, closes Electronic Gaming Monthly

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Ziff Davis sells 1UP to UGO Networks/Hearst, closes Electronic Gaming Monthly

Thursday, January 8, 2009

Electronic Gaming Monthly is now dead. EGM was one issue away from its 20th anniversary in February 2009. An internal email leaked to industry website Gamasutra on Tuesday revealed that EGM was to be closed following the acquisition of the online element of the 1UP network by competitor Hearst Corporation‘s UGO Entertainment and that the January 2009 issue (with Wolverine on the cover) would be the final printed issue of the iconic magazine. Ziff Davis‘s sale, brokered by GCA Savvian Advisors also includes Mycheats.com, Gametab.com, and GameVideos.com. Hearst Interactive is the owner and operator of UGO Entertainment.

According to CEO Jason Young, the court proceedings help Ziff Davis “pay down debt and shift our full focus to our core PCMag Digital Network Business.” Davis had been focusing on PCMag Digital Network. As a result, around 30 employees of Ziff Davis’ Game Group, including EGM Magazine’s staff, 1UP Network’s web staff, podcast and video producers lost their jobs. A UGO spokesman explained that “the reality is that UGO Entertainment is saving over 25 jobs, the company is retaining a core group of editorial all-star performers.” Ziff Davis Holdings Inc (ZFDH.PK), which publishes EGM and about 15 Web sites, obtained Manhattan, New York Court Judge Burton Lifland’s approval of a reorganization plan under Chapter 11, Title 11, United States Code. It was able, therefore, to emerge from its duly filed March bankruptcy protection petition.

UGO Entertainment CEO J Moses left a note on EGM’s gaming legacy, saying, “since we started UGO 11 years ago, we have served the gamer community and built a world-class online publishing platform.” Ziff Davis Media CEO Jason Young further noted: “We believe this is a smart transaction for Ziff Davis Media that places these market leading assets and teams in a great environment poised for further success. The transaction allows us to pay down debt and shift our full focus to our core PCMag Digital Network business. We thank our 1UP team members for their contributions and wish them the best of success into the future.” In July 2007, Hearst acquired the 11-year-old UGO Networks (Hearst Interactive) for an estimated price of $100 million. Established in 1998 by CEO J Moses, UGO is an online site targeting men aged 18 to 34.

J Moses stated categorically that his company just saved 1UP and UGO never tried to acquire EGM. “Closing EGM has absolutely nothing to do with UGO. We have just hired 24 people and have expanded UGO by 33 percent, because our business is robust and growing. We only wanted to buy 1UP and related sites. That was our interest as a dot-com company and that’s all we’ve ever been for 11 years.” Sam Kennedy, editorial director of 1UP, further explained that Ziff Davis was insolvent and 1UP was not financially healthy. “The reality of the market was that no company, including UGO, was willing to sustain 1UP as it was so the cuts were very painful but necessary to the survival of 1UP,” he added.

Electronic Gaming Monthly, which has been synonymous to video games for generations of gamers, was an American consumer video game magazine mainstay. It was published by Ziff Davis as part of the 1UP Network and released 12 issues a year (and an occasional extra “13th” issue for the Christmas season, also known as the “Smarch” issue, a reference to an episode of The Simpsons). As ZD’s sole print magazine, EGM, a stalwart of the videogame industry and dubbed the New York Times of games journalism, has been losing money. The 20-year-old publication had 236 issues total, since its debut in 1989.

In 2008, the company closed 27-year Games for Windows Magazine, or Computer Gaming World. In late 2006, Ziff-Davis also shuttered its Official U.S. PlayStation Magazine, while its Xbox-focused XBN and Electronics Boutique in-store mag GMR were terminated in 2004. EGM’s February issue, which is completed, will only be available digitally. Print publications have been suffering for years now, due to the global economic meltdown.

Retrieved from “https://en.wikinews.org/w/index.php?title=Ziff_Davis_sells_1UP_to_UGO_Networks/Hearst,_closes_Electronic_Gaming_Monthly&oldid=1531561”

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On the campaign trail in the USA, August 2020

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On the campaign trail in the USA, August 2020

Wednesday, September 30, 2020

The following is the fourth edition of a monthly series chronicling the 2020 United States presidential election. It features original material compiled throughout the previous month after an overview of the month’s biggest stories.

This month’s spotlight on the campaign trail: a bat attacks the Libertarian Party’s presidential nominee, the American Independent Party picks a ticket amid controversy, and Birthers resurface to question the eligibility of the Democratic Party’s vice presidential nominee.

Retrieved from “https://en.wikinews.org/w/index.php?title=On_the_campaign_trail_in_the_USA,_August_2020&oldid=4590143”

categories Uncategorized | November 11, 2020 | comments Comments (0)

A Cooler Way Of Life With Blue Star Window Air Conditioners

A cooler way of life with Blue Star Window Air-Conditioners

by

Monty Alexander

In order to attain home cooling the most required search would be the window ac price list. And if you are searching for a company with added quality, you must take a look at the Bluestar window ac pricelist.

In the world of electronics, there are a few names that stand out. Air conditioning being one of the most competitive requirements in today s world, there are only a few company s that make their appliances cutting edge.

Blue Star is one of those companies. Itis one of the best and leading air-conditioning and cold storage appliance companies in India. It not only caters to a large portion of the residential population, but also fulfills the air conditioning needs on a corporate level.

There are specific models of these air-conditioners, and amongst them, the most rampant would be the Window a/c s and the need for the window ac price list. They cater to home cooling. Blue Star aptly gives their window acs the slogan that stands out against the rest – Get office like cooling at home .

[youtube]http://www.youtube.com/watch?v=O8wgQYEUlmg[/youtube]

The Blue-Star split ac s range is available in tonnage that starts from a range of 0.75 tons to 2 tons. Giving you ample choice to find the right A/c for the right space.

The window air-conditioners make sure to providehigh-end energy efficient performance. There are a number of choices and after you refer to this article you may feel free to look up the blue star window ac pricelist anywhere online.

The 4 star (1.5 ton) Window air-conditioner

This high-end AC will fulfill all of your needs. It comes with three different fan speeds that you may choose from. It has an in-built auto restart function that runs on AI. It is enabled with a filter check LED panel on the front and for your personal convenience; it also comes with an LED remote. This A/C willsatisfy all your cooling needs, for those who want the best. You can look it up online under Bluestar window ac pricelist.

The 3Star / 2Star / 1Star /

This A/c has the same features as the one above. The other features that it contains are a cleanable panel, dry mode, an anti-corrosive blue fin condenser, and an ON/OFF timer.

The 2 star 0.75-ton air-conditioner.

This version comes with a two-fan speed operation, an auto restart function like above as well as a memory function and dust filter. This air-conditioner is ideal for smaller and compact spaces. It cools the room fasteran is highly recommended on the window a/c pricelist.

These pieces may be bought online or at the store. The prices are sensible and you may find the blue star window ac price list anywhere online. So if you are looking for a window ac price list, that will provide you with all your basic cooling needs and that added advantage that any customer won t refuse, the choice for sure is BlueStar.

Monty Alexander is a well known author and has written articles on

carrier window ac

,

whirlpool window ac

and many other subjects.

Article Source:

ArticleRich.com

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Second Darwin’s sandwich shop opens in Cambridge, Massachusetts, USA

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Second Darwin’s sandwich shop opens in Cambridge, Massachusetts, USA

Thursday, June 2, 2005

Darwin’s Ltd. opened a second location of their sandwich shop at 1613 Cambridge Street in Cambridge, Massachusetts, in late May. It is situated across from Cambridge Rindge and Latin School. Previously limited to one location at 148 Mount Auburn Street, the second store seats approximately 30 people and sells sandwiches, coffee drinks, locally made pastries, as well as some produce and snack foods. The establishment also provides free wireless access through the WanderingWifi service. The shop plays music during the day; during this reporter’s visit to the shop, selections played ranged from David Bowie to The Strokes. The store is air-conditioned.

Key differences between the original store and the new one include the unification of the cafe and the sandwich line now behind one counter, handicap accessible restrooms, no beer or wine sold at location, and a lack of a loyal customer base. Although the recent months have been slow, business is expected to pick up with the return of Cambridge area students this autumn.

While the original location of Darwin’s was recently cited for lacking sneeze guards before the kitchen counter, according to the Cambridge Chronicle, the new Darwin’s has acrylic sheets along the front of their sandwich counter. The original Darwin’s has installed the sneeze guard at the kitchen counter the day following citation.

This article features first-hand journalism by Wikinews members. See the collaboration page for more details.
This article features first-hand journalism by Wikinews members. See the collaboration page for more details.
Retrieved from “https://en.wikinews.org/w/index.php?title=Second_Darwin%27s_sandwich_shop_opens_in_Cambridge,_Massachusetts,_USA&oldid=723869”

categories Uncategorized | November 1, 2020 | comments Comments (0)

Israel Journal: The Holy Land has an image problem

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Israel Journal: The Holy Land has an image problem

Tuesday, December 18, 2007

Wikinews reporter David Shankbone is currently, courtesy of the Israeli government and friends, visiting Israel. This is a first-hand account of his experiences and may — as a result — not fully comply with Wikinews’ neutrality policy. Please note this is a journalism experiment for Wikinews and put constructive criticism on the collaboration page.

This article mentions the Wikimedia Foundation, one of its projects, or people related to it. Wikinews is a project of the Wikimedia Foundation.

At 70 miles per hour halfway to Kennedy Airport the scent of alcohol filled the back of the cab when the driver turned around and said, “There is no traffic. It is good. Quick.” It was fitting. Up to that point I sat staring out the window thinking about all the warnings my family and friends gave me about taking care of my safety in Israel. Although I have traveled a good deal and never found a place I visited to be as it was depicted in the American media–Cuba is nothing like it is portrayed–the intonations to steer clear of pizza parlors and buses weighed on me. “Whatever you do, David, don’t go to Gaza or take a bus! Don’t. Go. To. Gaza,” my mother said several times, “Just, you know, there’s a war going on over there. If you see anyone praying to Allah and sweating, run!”

Until the cab driver turned around and smiled through his boozy breath, my mind had raced with thoughts of my life ending head bowed on Al-Jazeera, surrounded by gunmen forcing me to denounce my country. I thought about Gay Talese, desperate to go to Iraq, who told me he would tell “the bastards” to “go ahead, make my day” because he would die doing what he loved: working on a story. Strangely, I found solace in my drunken driver to distract me from these thoughts, and instead I thought about Carolyn Doran, the former Wikimedia COO who has caused a firestorm for the foundation when they hired her unaware that not only is she a quadruple-convicted drunk driver, but that she also shot a boyfriend.

My flight from Kennedy to Tel Aviv had the hallmarks of a caricatured bad flight: Despite my request for an aisle, I found myself in a center seat. To my right was a morbidly obese woman in a purple beret breast-feeding her baby. In the seat to my left was another infant in a baby seat, and to his left was his mother holding yet a third baby in her lap. When I woke two of the babies were suspended from the wall in what looked like airplane baby crib trampolines. Surprisingly, it was one of the better 11 hour flights I have had. All three babies slept through the entire trip and when I woke from one nap I found myself lying against what felt like memory foam, but turned out to be the obese woman, whose largess had spilled over our hapless arm rest and into my seat. It was…not unpleasant.

Upon arrival at our hotel in Tel Aviv we were given exactly ten minutes to shower and change before we had to leave to have dinner with Dr. Yossi Vardi–the father of Israeli invention, as he is known. Jimmy Wales had introduced me to him over e-mail, and I had done my research on the man who funded and sold the ICQ network. On the bus over there Stacy Perman and David Saranga spoke about how Israel is trying to brand itself today. In particular, Perman, who writes for Businessweek, mentioned a spread in Maxim Magazine that Saranga, who is in charge of media relations for the Israeli consulate in New York, was responsible for arranging. Its theme was “The Women of the Israeli Army” and featured buxom, beautiful scantily-clad Israeli girls from the armed forces. It rubbed Perman the wrong way. “The spread seemed so Lowest Common Denominator to me. What was the thinking behind that?” asked Stacy.

Saranga had no apologies for appealing to the male libido in his never-ending drive to sell Israel. “Look, I would love for Maxim’s 2.5 million readers to pick up that magazine and read about Israeli technology and our wonderful culture here. But in truth, they are not so interested in that. When we approached Maxim they asked why they should do it; after all, there are beautiful women every where. Why Israeli beautiful women? We said, ‘But Israel is the only army where women are actually fighting alongside the men.’ So they did it. Not with guns and ammunition, but just the…beautiful women of the Israeli army. When we tested how that piece worked, we found it was very, very successful.”

But what is success? The issue, Saranga explained, is Israel has an image problem. Saranga is one of the key people in the Israeli Foreign Ministry working to create a new brand name for the holy land. Indeed, one scheduled dinner for the journalists on this trip is hosted by Ido Aharoni, whose title is Head of Israel Brand Management Team. A country’s brand name is what this trip is all about. More accurately, about rebranding.

When people think of Israel, Saranga explained, they think the same things my friends and family think: it is dangerous, it is a place where you may be blown up. It is difficult to find in the American media stories that travel outside of Israeli-Palestinian-Lebanese conflict narrative. The effect, according to Saranga, has been that people do not want to come to Israel. It is too dangerous and even if safety is not an issue, it does not look like a fun place to go. According to the test research the Israeli government has conducted, people see Israel as a place that is deeply religious–it is, after all, a Jewish state–and besides holy sites such as the Temple Mount and retracing the steps of Jesus Christ, most secular American thrill seekers think there is little for them to do.

In reality, Israel is a multi-dimensional and pluralistic society with a large Arab—the majority of whom identify themselves as Palestinian—population in one of the most stable democracies in the Middle East. This trip, however, is mostly modeled to show the technology journalists what is by any measure one of the most thriving centers of innovation in the world. What we won’t see is Israel’s Arab side. When I suggested to Saranga that I would like to venture to the Jaffa Market, Tel Aviv’s thriving Arab bazaar, he looked at me perplexed, “Why would you want to go there?!” When I replied that it would be a good place to look for things to buy people back home, he still did not see why I would choose to go there. It was only when I mentioned it would also be good for photography–another purpose for this trip–did he say, “Well, that’s true. I suppose it has color.”

At dinner Dr. Yossi Vardi discussed the future of Israeli technology and pointed out that after California and Boston, Israel attracts the highest amount of venture capital incubator dollars in the world. After his speech, he turned to me with what the standard complaints I hear about Wikipedia; namely, that it is not always accurate and it is arbitrary in how it decides what is notable (in particular, the article on a product he is financing, Fring, has been deleted five times, he said, despite being a market leader). “How do you decide what is right and what is notable?” asked Vardi.

It was the same question raised by the Haaretz reporter when he interviewed me later that night for an article about my trip. With both Vardi and Haaretz I brought up the on-going Santa Claus battle on Wikipedia, in which I was heavily involved. Several editors do not want us to point out that Santa Claus is not real (think of the children!) or, absent outright supporting the myth, that we should hide he is made up. The problem is that Wikipedia is not responsible for supporting cultural myths, but to explain them.

“But I believe in Santa Claus” replied Vardi. “Who are you to say he is not real?” It is a question that was raised in the Santa talk page discussion, and a difficult challenge to answer. And like the pro-Santa editors on the Santa Claus discussion, Vardi asked “What about God? Can you say that God does not exist?” But are Santa and God really the same beyond an academic philosophical discussion, I replied. God is typically taught to explain aspects of the world around us that we can not explain ourselves through our knowledge and technology. Santa, on the other hand, is a story parents know to be false. They tell their children to believe in something and then make an elaborate effort to support something they know is not true (milk and cookies consumed; gifts given by Santa; Father Christmas tracked on the Air Force website). Eventually, the time comes when parents reveal to their children that he never existed; it was them all along eating those cookies.

“But perception,” Dr. Vardi responded, “is reality. So who are you to say? It is the question of the tree falling in the woods and whether anyone hears it.” I responded that to take knowledge to such academic and philosophical realms is fine for spirited dinner conversation, but useless when trying to engage in practical pursuits. “After all, Dr. Vardi, how would you ever solve an engineering problem if all it takes for reality to be formed is to believe something to be true? You must come across many people who believe fervently that products they are developing will be successful; do you invest based upon their beliefs? The question is always whether a tree falling makes a sound. The question is never framed as, ‘Has the tree fallen?’ It’s a given.”

Cnaan Liphshiz, the Haaretz reporter, relayed similar concerns about Wikipedia as Vardi, although less philosophical. Are we a reliable source of information? “The short answer is no,” I said. He looked at me surprised “The problem with such a question is not whether Wikipedia is reliable, but is any one source of information reliable? Studies continually show that Wikipedia is reliable at redacting information and presenting what others say to be true. But are our sources right? No person should rely upon one source for anything. They should seek several sources to form an opinion. Does Wikipedia do a better job of presenting several opinions than The New York Times or Fox News? Yes, I believe they do.”

My presence on this trip, I offered Haaretz, raised the interesting question that Web 2.0 presents: how did the Israeli foreign ministry decide on David Shankbone to report for Wikinews and Wikipedia on this trip? 25% of the answer lies in my accreditation with Wikinews and that I am able to be an original source of reporting. But 75% of the reason rests upon my contributions to Wikimedia projects, which made me stand out over other contributors. Between my photography and my interviews, I have done high profile projects on Wikipedia and its sister projects. So can other commoners like me take off to Israel when we make worthwhile contributions to high-profile Web 2.0 sites like Wikipedia? Maybe. The challenge for firms, governments and organizations today is to figure out who amongst a morass of disparate and sometimes bizarre user names can actually produce substantive work. The answer is that those who want to contribute information to the public sphere need to expend time to find who out there in Web 2.0 is worth contacting, and whether people in Web 2.0 can even do anything for them. This is the same advice I gave the Rubenstein Public Relations company (who manages PR for the Tribeca Film Festival), which is how the Israelis found me.

On a trip like this, what are the Israelis’ goals for Wikimedia? For David Saranga, it goes back to the rebranding of Israel. They simply want people to highlight aspects of their country that do not involve the Israeli-Palestinian conflict. Hence, we are here to look at Israel’s technology sector in a head-spinning array of meetings. This made Wikipedia and Wikinews, influential sources of information that attempt to present the world as it is, an attractive option. “The fact is, there is so much going on in Israel today that nobody knows about because the media does not write stories about Israel outside of the conflict,” said Saranga. The opportunity to have someone from the Internet’s major encyclopedia visit the Weizmann Institute, the Technion and some of the holy sites was golden for them. Just don’t go to the Arab parts and whatever you do, don’t go to Gaza.

This article features first-hand journalism by Wikinews members. See the collaboration page for more details.
This article features first-hand journalism by Wikinews members. See the collaboration page for more details.
Retrieved from “https://en.wikinews.org/w/index.php?title=Israel_Journal:_The_Holy_Land_has_an_image_problem&oldid=3005864”

categories Uncategorized | October 31, 2020 | comments Comments (0)

Farming And Ranching In Colorado

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byadmin

Colorado, known as the Centennial State became part of the Union in 1876. It boasts of being the 8th largest state geographically and has the largest peak in the Rocky Mountains. Yet, where Colorado also excels is in its production of food. In farming and ranching, the state remains a steady producer. Unfortunately, drought and hard times may result in farms and ranches for sale. In Colorado, however, farmers and ranchers are still striving to do what they do best for less than they deserve – keep Colorado and its residents, as well as those from other states, fed.

Size

In 2012, Colorado had 36,300 ranches and farms. The average size of these was 862 Acres. Some of them are the property of independent farmers who have held the land in their families for acres and John Malone.

Farms and Crops

What you grow is determined by the location of the farm. If you are located in the east and east-central plains, the farm most likely produces beans, grains, sugar beets and potatoes. Other crops include:

  • Grains e.g. wheat, barley, proso millet corn hay, sorghum – Arkansas Valley and Western Slope
  • Peaches – Arkansas Valley
  • Various fruits e.g. tart cherries, apples- Western Slope

In addition to these, Colorado grows roses and a variety of vegetables for markets. Consistently, Colorado ranks high compared to other states as a producer.

Ranches

While Colorado has a history of farms, it is better known for its ranches. When it comes to cattle, this state has the seventh-largest cattle herd in the United States. In fact, the ranching industry accounts for around 50 percent of Colorado’s total agricultural sales.

Ranches for Sale in Colorado

Ranches for sale in Colorado are a sign of the times. While many farmers and ranchers continue to tough it out in hard times, many cannot succeed in this rough business. While some may turn their place into a working Dude Ranch, others decide it is time to leave. This can provide you with the chance to see if you have what it takes to be a successful Colorado farmer or rancher.

categories Farming | October 24, 2020 | comments Comments (0)

U.S. helicopter crash in Iraq kills 7

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U.S. helicopter crash in Iraq kills 7

Thursday, February 8, 2007

A CH-46 Sea Knight helicopter crashed in the Al-Anbar province of Iraq approximately 20 miles outside of Baghdad on Monday. The helicopter was carrying seven passengers and crew at the time of the crash. No survivors were reported at the site.

Major General William B. Caldwell, a spokesman for the U.S. military told reporters in Baghdad , “A quick-reaction force is on site and the investigation is going on as we speak.” He did not specify whether mechanical failure or ground fire had brought it down.

Witnesses at the crash site report seeing gunfire from the ground. The Islamic State of Iraq, an umbrella group of several Sunni insurgent groups, including Al-Qaeda in Iraq, has claimed responsibility for the attack, saying one of its “air defense brigades” had shot it down.

Including Wednesday’s most recent attack, the U.S. military has suffered five such helicopters crashes, resulting in the loss of 28 servicemen in the past 3 weeks. Since May 2003 the U.S. has lost 55 helicopters to mechanical failure and being shot down.

At the time of the crash the helicopter was conducting “routine operations”.

In response to recent losses the U.S. military has begun to implement new changes in flight operations. Although they would not stipulate the exact changes, General Caldwell insured the military was “making adjustments in our tactics and techniques and procedures as to how we employ our helicopters”.

Retrieved from “https://en.wikinews.org/w/index.php?title=U.S._helicopter_crash_in_Iraq_kills_7&oldid=2816868”

categories Uncategorized | October 23, 2020 | comments Comments (0)