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Direct TV Offers Satellite TV on Airline Flights

by

Tom Heafner

JetBlue Airlines now contracts with Direct TV to provide 40 satellite channels for in-flight satellite TV. Passengers can now be glued to their seatback TV displays right in front of them. Instead of having to wait until the end of the flight when passengers could access the latest scores from their cell phone or the airport bar, they will remain in touch.

Satellite TV technology has dramatically increased in the past handful of years, so it was only a matter of time before passengers saw the benefits of satellite TV on airplanes. JetBlue offers a total of 40 channels from Direct TV service, 37 of which are free.

For a small fee, passengers can have access to one of three premium satellite TV channels, all of which are a part of the FOX Network. By far, JetBlue reports that ESPN is the most watched channel. The airline staff is always aware when there is a flight in the middle of a playoff series – especially March Madness.

Passengers are anxious to get in their seats so the plane can be cleared for take off and they can have access to the game on in-flight satellite TV. Other channels available through Direct TV and JetBlue include:

ESPN

CBS

NBC

MSNBC and CNBC

CNN

The Weather Channel

Comedy Central

USA

Bravo

SciFi

A&E

The History Channel

Cartoon Network

and more

Additionally, the Setanta Sports channel delivers the best in European sports with live international soccer, rugby, including major matches.

JetBlue was the first airline to offer live, in-flight satellite TV when the airline was founded in 2000. Today, several airlines offer in-flight satellite TV with other providers, as well as Direct TV.

The decision for JetBlue to carry satellite TV was a “no-brainer” for them. They knew that passengers were frustrated with the lack of quality in-flight entertainment and they wanted to be the first to change that. Airlines must negotiate the number of channels they offer with the satellite TV provider, making each airline’s service unique.

Airlines design their own pricing scale for passengers, based on the individual needs of their flights and most offer domestic satellite TV, while only a few offer international satellite TV service.

In 2002, JetBlue acquired LiveTV for $41 million dollars. LiveTV had quickly become one of the companies responsible for equipping airplanes with satellite TV and JetBlue’s acquiring was a very smart move.

Today, JetBlue has a major hand on the in-flight satellite TV business and will see profits from further growth. While companies like Direct TV and Dish Network provide satellite programming to airlines, they need a “bridge” to provide that service – and that is where LiveTV comes in.

Airline passengers can expect to see in-flight satellite TV options expand in the future to well over 100 channels. Direct TV will continue to play a vital role in the growth of this state of the art industry.

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Direct TV Offers Satellite TV on Airline Flights